Ever wondered how we select the products that end up on our shelves? It's a curated process, led by our founder Karl Brown, who is on a mission to spark imagination in every customer. In this post, we'll take you behind the scenes and share the criteria used to select products, as well as some real examples of products that didn't make the cut.
When it comes to product curation, Karl looks for items that are not only unique but also have the potential to inspire creativity. He travels far and wide (on the internet) to find products that fit this bill, from artisanal crafts to innovative gadgets. Each product is carefully evaluated based on its potential to spark imagination, its quality, and its appeal to our target audience.
So, what kind of products don't make the cut? Well, Karl is quite particular about what he selects. For instance, he once came across a product that was innovative but not particularly value for money. It was a great product, but it didn't have that spark that Karl looks for. Another product was cheap but wouldn't last five minutes. These are just a couple of examples, but they illustrate the careful consideration that goes into each and every product selection. Safety is paramount.
At The Imagination Shop, we're not just selling products; we're selling experiences. We're selling inspiration. And that's what sets us apart. So, next time you're in the shop, take a closer look at the products on our shelves. Each one has been carefully selected to spark your imagination in some way. Our hand picked ranges can only grow so keep an eye out for the new things we find to make the kids go wow. Be sure to visit www.theimaginationshop.co.uk and keep us in mind for those gift giving idea needs. Its not a kids shop... Adults have imagination too!!! Take care
